A new strategy for Online Marketing is Online lead generation. Online lead generation is the fastest-growing segment of the Online advertising spend.
More traffic to a website means more leads, means more sales. We can transform websites into powerful channels for lead acquisition by understanding your target audience and users' motivations and needs.
Online Marketing is all about creating leads and converting them into sales. We will show you how to use your website as a tool to create and manage customer relationships while educating users about your products and services. If you know what keywords your prospects are likely to search for your product & services, then you can generate very targeted and qualified leads.
This focused approach effectively identifies and separates qualified leads from the bulk of your website traffic. A number of variables like cost per lead are tracked in order to determine direction and lead quality. Finally, Web analytics allows us to measure your lead generation ROI to ensure a results-driven campaign.
1) Search Engine Optimization (SEO)
2) Submit URL to Online Forum, Venture Capital community, Communities
3) Pay-Per-Click, PPC: Google Adwords/ Yahoo! Search Marketing
4) Email Marketing/ Newsletters
5) Increasing Traffic to the website.
6) Online PR
7) Social Media Optimization (SMO)
8) Banner Ads
9) Increase Web Visibility of URL
We see lead generation as an integral aspect of every Online marketing campaign we design, implement, track, and refine.